Official: How Google uses AI in search
Google has shared how they’re bringing AI (artificial intelligence) into their products. This can have an impact on the rankings of your web pages on Google. How Google uses AI in search Google uses...
SEOprofiler Blog
Google: indexed content must be in the HTML code
Google’s John Mueller said on Twitter that Google will index content and links if it is in the rendered HTML code of the page. That means that content and links won’t be indexed if...
Google: starting March 2021, it’s mobile-only
Google’s John Mueller has confirmed that, starting March 2021, Google will only use mobile crawlers to index web pages. Instead of ‘mobile first’ indexing, it should be called ‘mobile only’ indexing: It has to...
Cheap SEO services: can you pay the price?
Many businesses try to cut costs by hiring cheap SEO service providers. How good are these SEO services and should you use them? Three popular cheap SEO services There are many ways to get...
Google: other websites can outrank you with your own content
A webmaster complained on Twitter that a post that he published on Medium.com outranked the original post on his own blog. Google’s John Mueller said that this can happen: If you post the same...
International SEO
If your website serves multiple languages and countries, it can be difficult to make sure that Google and other search engines index your web pages correctly. There are several ways to handle international content....
Google uses the original meta descriptions for 30% of the listed web pages
A new study finds that Google uses the meta descriptions of web pages about 30% of the time for pages on the first page of search results. For the other 70%, Google rewrites the...
Google: We’ll pick the HTTPS version of your website if it is also available with HTTP
Google’s John Mueller said on Twitter that Google will pick the HTTPS version of your website if it is available with both HTTPS and HTTP. Having both versions isn’t a problem for SEO, but...
Google: anchor text is primary, page context is secondary (+ how to analyze them)
John Mueller said in a webmaster hangout on YouTube that the anchor text of a link is more important than the text around the link. “[The text around a link is] secondary, like that...
4+1 keyword suggestion tools for you
The keywords that you choose for your web pages are the most important factors that decide whether you will succeed with your website or not. A number 1 listing on Google can be pointless...
Google: Host your website where it makes sense for you
Google’s John Mueller said that it doesn’t matter if your website is hosted on an IP address that also hosts other websites that are spammy. However, you should choose a fast and reliable web...
Google: It’s okay to have many links from Pinterest
A webmaster worried about having a lot of no-follow links from Pinterest. Google’s John Mueller said that these links do not have a negative impact on the rankings of the linked website: I wouldn't...