Matt Cutts: not all manual actions are ranking penalties

On Twitter, Google’s Matt Cutts said that not all of Google’s manual actions are ranking demotions. Google issues manual actions and penalties for various reasons. Instead of penalizing your website, Google might just mistrust your outgoing links:

That also means that your website won’t get higher rankings when Google removes the manual action. If you want to avoid manual actions, do not use spammy methods to promote your website. To remove bad backlinks that point to your website, use the link disinfection tool in SEOprofiler.

If you want to get lasting results, you should avoid shady SEO tactics. Use white-hat SEO methods to promote your site. It takes longer to get high rankings with white-hat SEO methods but your web pages will get high rankings that last. SEOprofiler is a full-featured SEO tool that uses white-hat SEO methods:

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Johannes Selbach

Johannes Selbach is the CEO of SEOprofiler. He blogs about search engine optimization and website marketing topics at "http://blog.seoprofiler.com".

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