Matt Cutts: how to deal with duplicate content

“If you had to deal with short-term duplicated content on a news site (perhaps publishing a story on two different URLs over one day), what would you do in order to avoid any penalty from a duplicate content filter?”

That’s the question of a Brazilian webmaster that Google’s Matt Cutts answered in a video on YouTube. The short answer is that you should use the rel=canonical tag to show Google the main version of the page. You can view the full video here:

The website audit tool in SEOprofiler can find canonical URL problems on your website. In addition to that, the website audit tool can find many more technical things that can have a negative influence on the Google rankings of your website.If you haven’t done it yet, create your SEOprofiler account now and test the website audit tool risk-free:

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Johannes Selbach

Johannes Selbach is the CEO of SEOprofiler. He blogs about search engine optimization and website marketing topics at "".