Google’s Matt Cutts: do not use rel=nofollow on internal pages

On YouTube, a user asked Google’s Matt Cutts the following question:

“Does it make sense to use rel=”nofollow” for internal links? Like, for example, to link to your login page? Does it really make a difference?”

Matt Cutts answered that question in a video. He said that it doesn’t hurt to use the rel=nofllow attribute with links that point to useless pages. In general, it is better to avoid the rel=nofollow tag on internal pages. Better use the noindex tag if you want to exclude pages from Google.

Unless you have a very good reason to exclude a site, it is better to allow Google access to all pages.

Johannes Selbach

Johannes Selbach is the CEO of SEOprofiler. He blogs about search engine optimization and website marketing topics at "".