Google: the nofollow tag is working well (and how to check nofollow links)

On Twitter, Google’s John Mueller said that Google thinks that the nofollow tag is working well:

The nofollow attribute enables webmaster to link to other websites without endorsing the linked website:

“In general, we [Google ]don’t follow them. This means that Google does not transfer PageRank or anchor text across these links. Essentially, using nofollow causes us to drop the target links from our overall graph of the web.”

How to check which links are nofollow

The tools in SEOprofiler enable you to check nofollow links that are related to your website. For example, the Link Profiler tools can show the nofollow links that point to your site:

find nofollow links that point to your website

The website audit tool in SEOprofiler shows you the internal links on your website that use the nofollow tag. In general, you shouldn’t use the nofollow tag in links to pages on your own website because that means that you do not trust your own links.

Check your links now

Create your SEOprofiler account now and check your links:

Check your links

Johannes Selbach

Johannes Selbach is the CEO of SEOprofiler. He blogs about search engine optimization and website marketing topics at "".