Fluctuating search results: another Google algorithm update on 8th and 9th October

It seems that there was another Google ranking algorithm update on 8th and 9th October. Google has released many ranking algorithm updates during the past few weeks and it seems that they haven’t finished yet.

Fluctuating results due to Google algorithm updates

The search results currently fluctuate a lot

If you see changing search results, this is related to Google’s recent algorithm updates and tests. Some webmasters shared their experience with the algorithm update in an online forum. For example:”

“We’ve seen a bit of growth from the 1st October, but some of our terms have fallen back again this morning. Traffic seems okay, but the disappointment continues.

I honestly can’t get my head around what is going on. A data set doesn’t stick around long enough to be analysed. At the moment it just feels like I am chasing my tail.”

or

“Something seems to be rolling out this morning, some kind of testing. I’ve been hit pretty hard by the Sept 27th update, it erased my gains over the month of September and then some. But last hour I saw a massive spike in traffic 10x, but it was short lived, it lasted about 10 or 15 minutes and then fizzled.”

or

“Something seems to be rolling out this morning, some kind of testing. I’ve been hit pretty hard by the Sept 27th update, it erased my gains over the month of September and then some. But last hour I saw a massive spike in traffic 10x, but it was short lived, it lasted about 10 or 15 minutes and then fizzled.”

“My traffic is a bit down but checking some of my keywords their rankings remain steady (maybe shuffling 1 spot up or down, no big deal). Like others, I too am a bit bewildered as to what’s happening.

Having said that, I checked the patterns across the last 1-3 years and a drop in traffic does seem consistent to some degree for whatever reason at this time of the year.”

What you should do now

Monitor your rankings with the Ranking Monitor in SEOprofiler. When things have settled down, use the Top 10 Optimizer tool and the website audit tool in SEOprofiler to optimize your web pages for the new algorithm. You can create your SEOprofiler account here:

Monitor your web pages

Johannes Selbach

Johannes Selbach is the CEO of SEOprofiler. He blogs about search engine optimization and website marketing topics at "http://blog.seoprofiler.com".