Web page optimization is important if you want to get high rankings on Google and other search engines such as Bing. Online marketing is much more than just running ads on Google AdWords.
The articles on this page help you to optimize your web pages as efficiently as possible.
In a Twitter conversation, Google’s John Mueller explained that Google only displays a limited number rich results types at the same time. While it is theoretically possible that different rich result types apply to...
We have released a major new version of our keyword suggestion tool. The new keyword suggestion tool helps you to find the best keywords for organic search engine optimization and paid search advertising. What’s...
On Twitter, Google’s John Mueller said that it’s not necessary to block shared pieces of content on pages (headers, footers, etc.): You don't need to block shared pieces of content on pages — that's...
In a video on YouTube, Google’s Martin Splitt said that the top three things that a website developer can do for search engine optimizations are: Content (you can optimize the content of your web...
In a webmaster hangout on YouTube, Google’s John Mueller said that you shouldn’t rely on TF-IDF to optimize your web pages for high rankings. What is TF-IDF and what are better ways to optimize...
On Twitter, Google’s John Mueller and Google’s Danny Sullivan said that you don’t have to worry about the date that is displayed next to the cached version of your web page: The cached page...
Search engine optimization is important if you want to get high rankings on Google. But is search engine optimization the same as following Google’s advice? Of course, it’s advisable to follow most of Google’s...
In a webmaster hangout on YouTube, Google’s John Mueller explained how Google uses web page content and links to rank web pages. Both are important if you want to get high rankings on Google....
On Twitter, Google’s Danny Sullivan said that Google’s search results are completely independent of Google Ads: Search is completely separate from ads. We don't use any ads signals in determining the relevance of our...
On Reddit, Google’s John Mueller confirmed that a website does not automatically get higher rankings when Google crawls the website more often. More crawling just means that Google will be able to see changes...
Google’s John Mueller explained in a webmaster hangout on YouTube how to rank individual pages of your website. There are several things that you can do if you think that a particular page of...
Last Friday, Google suddenly removed many web pages from the search results. It turned out that this was an error and Google tried to fix the problem: We're aware of indexing issues that impacted...
