Local search engine optimization and your website
Local rank tracking is is important if you have a brick and mortar business. You have to be found for searches that are done by potential customers in the area where your business is...
Category: Web Page Optimization
How Google approaches ranking algorithm updates
Google’s John Mueller did an AMA (ask me anything) on reddit. He explained that Google does not target individual websites. Google’s engineers focus on the quality of the results for search queries: “We tend...
Google: rolling out mobile-first indexing
Google announced in a blog post that they’ve started migrating sites that follow the best practices for mobile-first indexing. What has changed? Previously, Google’s crawling, indexing, and ranking systems have used the desktop version...
Mobile SEO: how to optimize your web pages for high rankings on mobile
Nearly 60 percent of all online searches are now carried out on mobile devices. If you want to reach all customers, your pages must be listed in the mobile search results. SEOprofiler offers many...
How Googlebot handles crawling after major website changes
In a webmaster hangout on Google, Google’s John Mueller explained how Googlebot handles crawling after major website changes: “If we recognize that there are significant changes on the website, we will just try to...
Google’s John Mueller: it takes time until Google sees your quality improvements
Google’s recent core algorithm update downranked pages with low quality content. In a recent webmaster hangout on YouTube, Google’s John Mueller said that it can take some time until Google sees the quality improvements...
JavaScript and search engine optimization (SEO)
Over the past few years, Google has dramatically improved the ability to index web pages that require JavaScript to display their content. Can you get high rankings with JavaScript-only web pages? If Google can...
Google experiments with zero results result pages
Google is experimenting with result pages that do not contain links to external pages. The result pages contains the answer to the question and sometimes ads but there are no links to other web...
Google’s John Mueller: why Google does not index all of your pages
On Twitter, Google’s John Mueller said that creating additional Sitemap files won’t help if Google does not index specific URLs on your website. If Google indexes only 30 of 100 URLs, it does not...
Don’t panic: how to react to ranking changes
This happens to many webmasters at some point: you check your rankings and you find out that your rankings have dropped. What can you do if this happens to your rankings? It is normal...
6 easy optimization tips that will improve your rankings on search engines
There are many things that you can do to improve the rankings of your web pages on Google and other search engines. Some things are more difficult to do than others. Here are 6...
Google wants high-resolution favicons
Some webmasters get notifications from Google asking them to provide higher resolution favicons. Google probably wants bigger favicons to shop up in their Chrome web browser. “Google systems have been unable to detect a...