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  • The fab four: how to create a natural backlink profile

    Unnatural backlink profiles can have a negative impact on the positions of your web pages in Google’s search results. If you want to get high rankings that last, your website must have a backlink profile that confirms that your website can be trusted.

    The link building fab four

    There are four things that you can do to make sure that your website gets a natural backlink profile:

    Step 1: create a linkworthy website

    Other people won’t link to your website if it is just a collection of affiliate links. Try to create a website that has interesting content.

    For example, people like to link to tutorials, top 10 lists and controversial statements. The more interesting your web pages are, the more likely it is that other websites will link to your site.

    Step 2: solve other people’s problems

    If your website offers the solution to a specific problem, contact related websites and point them to the solution on your site.

    Contact the webmasters of the sites that are related to the topic of your website and bloggers who have written about that topic. Inform these people about your article. Chances are that these websites will link to your site.

    The link building tools in SEOprofiler can help you to find related pages and blogs quickly and easily.

    Step 3: get links to different pages of your website and vary your link texts

    Some websites get the most links to the home page. Other websites get many links to specific pages. The definition of a “natural” backlink structure depends on the topic of the website.

    In general, it is advisable that the backlinks to your website point to the page that has the best content for the linked text. The linked texts that are used to link to your website should vary. If all web pages use exactly the same text to link to your site, this will look unnatural.

    The backlink intelligence tool in SEOprofiler can tell you which anchor texts other pages use to link to your site.

    Step 4: avoid automated backlink systems

    Some websites offer “secret backlink systems” or fully automated solutions that deliver links from web pages with a high PageRank for little money.

    Avoid these systems if you don’t want to risk the Google rankings of your website. Just use common sense: if you can find that automated linking system, Google can find it too. Do not try to trick Google if you want to get lasting results.

    A natural backlink profile is important if you want to get high rankings on Google and other search engines. To get lasting results, create interesting and linkworthy web pages and optimize the content of these pages for search engines.

    Check the backlinks of our website now:

    Enter a domain name to get a quick overview of the backlinks and rankings of the website:

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    How to work with the ranking monitor: part 3 of 8

    The new ranking monitor in SEOProfiler enables you to check the position of your web pages on Google, Yahoo and Bing. In this article series, we explain how to work with the ranking monitor. This blog post is about the ‘Top pages’ panel in the ranking monitor.

    Which pages of your website rank for the most keywords?

    The ‘Top pages’ panel shows which pages of your website are listed on Google, Yahoo and Bing:

    top ranked pages

    Which search engine list the most pages of your site?

    Does Google show more pages than Bing? Do Yahoo and Bing show different pages although they use the same index?

    ranking charts

    The charts in the ‘Top pages’ panel have the answer:

    • Pages with the most rankings: this chart shows the page of your website that have the most rankings on Google, Yahoo and Bing.
    • Number of ranked pages per search engine: this chart shows how many different pages of your website are listed on each search engine.

    How does this information help you?

    Some websites have high rankings on Google, Yahoo and Bing for many different pages. Other sites have high rankings for a handful of websites.

    If you have a website with many pages, all of these pages should have high rankings for at least some keywords. If only a few of your pages have high rankings, consider optimizing your other pages. Otherwise, you’re missing a lot of website visitors.

    Which pages of your website can be improved?

    Fortunately, the ranking monitor in SEOprofiler also tells you which pages of your website you could improve and which for which keywords your website could get better rankings.

    The next part of our article series will show you how to work with the ‘Opportunities’ and ‘Alerts’ panels in SEOprofiler. The ‘Opportunities’ panel helps you to invest your time as efficiently as possible by focusing on keywords and pages that deliver quick results. The ‘Alerts’ panel enables you to identify potential problems.

    See for yourself

    The ranking monitor shows you detailed information about the position of your website on Google, Bing and Yahoo. Use that information to make informed decisions and create impressive PDF ranking reports for your clients.

    Just login to your SEOprofiler account and test the new ranking manager for yourself. If you don’t have an account, you can create a free account here.

    Immediate access

    Please tell your friends and colleagues about SEOprofiler and click one of the following buttons:

    Your feedback, your SEOprofiler: the latest changes

    We’re continually improving SEOprofiler to make sure that it is the best SEO solution that you can use to promote your business. Some days ago, we published our new competitive intelligence databases that offer you detailed information about the Google rankings of your competitors.

    In addition to the major features that we have added to SEOprofiler in the previous months (comprehensive backlink manager, detailed ranking monitor, white-label PDF reports, etc.), we also continually improve SEOprofiler based on your feedback.

    Easier access to competitor URLs

    For example, many of you have requested a feature that enables quick access to competitor URLs in the competitive intelligence tools. We have just added a competitor menu to all tools that analyze competitor URLs:

    quickly select competitors

    The new menu enables you to quickly analyze the competitors that are listed in the competitor watchlist in your project dashboard:

    competitor watchlist

    Of course, you can still enter any domain name that you want in the competitive analysis tools. The new menu is only a shortcut that helps you to quickly access the domains on your watchlist.

    Keep your suggestions coming

    The better we know your needs, the better we can improve SEOprofiler for you. SEOprofiler already offers many great tools and features that help you to get better results with your website. Your feedback helps us to add the small additional features that make the difference between ‘great’ and ‘perfect’. ;-)

    Please tell your friends and colleagues about SEOprofiler and click one of the following buttons:

    Getting detailed information about the search engine strategies of your competitors can help you to identify problems and opportunities for your own SEO campaigns.

    We have greatly improved the competitive intelligence tools in SEOprofiler. If you need detailed information about the search engine strategies of your competitors, SEOprofiler is the place to go.

    With our new databases, you get even more information than before:

    • 2x more keywords: now we check the rankings and ads for 15 million keywords every month
    • 5x more data: now we analyze the top 50 rankings instead of the top 10 rankings
    • more details: the competitive intelligence reports are now much more detailed
    • much faster: all analysis tools in SEOprofiler now show the results much faster

    Track your competitors in 15 countries of all continents:

    • Austria
    • Australia
    • Brazil
    • Canada
    • France
    • Germany
    • Great Britain
    • India
    • Italy
    • Mexico
    • Netherlands
    • New Zealand
    • Spain
    • Switzerland
    • USA

    We check keywords in 7 languages: English, Dutch, French, German, Italian, Portuguese, Spanish. Just like the backlink database, the ranking and Google AdWords databases are continually updated.

    Here are some examples that show how much more you will get:

    Google AdWords competitive intelligence tool:

    • Analyzed domain: amazon.co.uk
    • the old tool needed 7 seconds and found 61 ads
    • the new tool needs only 2 seconds and finds 11,925 ads

    Google AdWords intelligence

    Overlapping Google AdWords competitor keywords tool:

    • Analyzed domains: amazon.co.uk and ebay.co.uk
    • The old tool found 8 overlapping keywords
    • The new tool finds 3,453 overlapping keywords

    Overlapping keywords

    Quick analysis:

    • Analyzed domain: amazon.co.uk
    • The old tool needed 20 seconds and found 6,171 rankings and 66 ads
    • The new tool needs only 5 seconds and finds 85,310 rankings and 12,482 ads

    Quick competitive analysis

    A basic competitive analysis is available for free. Just enter a domain name in the following box:

    Please tell your friends and colleagues about SEOprofiler and click one of the following buttons:

    SEOprofiler now supports custom PDF reports in your company design. Custom reports help you to present your work to your clients and your boss.

    Currently, SEOprofiler can create 25 different reports:

    SEO reports

    You can fully customize the reports with your own headers and footers, your own descriptions and your own company logo:

    SEO reports customization

    You can also customize the colors in the report:

    Custom colors

    To make it as easy as possible for you, we offer 13 ready-made color schemes that you can use with your reports. Of course, you can also use your very own colors with the reports.

    The custom PDF reports have no reference to SEOprofiler so your clients won’t find out that you use SEOprofiler to create the reports.

    See for yourself

    Just login to your SEOprofiler account and test the new ranking manager for yourself. If you don’t have an account, you can create a free account here.

    Immediate access

    Please tell your friends and colleagues about SEOprofiler and click one of the following buttons:

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