Google's Matt Cutts announced the next generation of Google's Penguin update yesterday in his blog: We started rolling out the next generation of the Penguin webspam algorithm this afternoon (May 22, 2013), and the rollout is now complete. About 2.3% of English-US queries are affected to the degree that a regular user might notice. The change has also finished rolling out for other languages world-wide. The scope of Penguin varies by language, e.g. languages with more webspam will see more Read the full article...

Matt Cutts, head of Google's web spam team, announced on Twitter that Google took action against several thousand link networks: In addition to mattcutts.com/blog/what-to-e… it's safe to assume webspam will continue to tackle link networks that violate our guidelines as well.— Matt Cutts (@mattcutts) 15. Mai 2013 In fact, we took action on several thousand linksellers in a paid-link-that-passes-PageRank network earlier today.— Matt Cutts (@mattcutts) 15. Mai 2013 It's hard Read the full article...

We have greatly improved the ranking monitor in SEOprofiler. It's now much easier to compare your own website rankings to the rankings of your competitors and you can view the results by search engine: Quickly view the rankings of your competitors In addition to the 'Competitors' panel that shows a summary of your competitors' rankings on Google, Yahoo and Bing, the ranking monitor now also shows the rankings of your competitors on the 'All keywords' page: The change enables you Read the full article...

Spammers beware! This summer, Google is going after black-hat and link spammers. In a video on YouTube, Google's Matt Cutts announced 9 things that Google will do within the next months. How do these changes affect the position of your web pages in Google's search results and what can you do to protect your rankings? 1. There will be more Penguin updates Google is going to launch the next generation of the Penguin algorithm within the next few weeks. The Penguin 2.0 update will go Read the full article...

Many people are not aware that links to other websites can have a positive influence on the rankings of their web pages on Google. The reason for that is that Google uses 'long clicks' to determine the quality of a search result. Understanding this ranking factor will help you to improve the position of your pages on Google's search result pages. What are long clicks? If a user clicks on a result and remains on the found website for a longer time, it's a long click. A short click occurs Read the full article...

We've just added another feature to SEOprofiler. The ranking monitor now shows the monthly value of the keyword: The value is calculated based on the estimated cost per click for that keyword and the number of monthly searches of that keyword. We're continually improving SEOprofiler for you To make sure that you get the best possible SEO tool, we're continually improving SEOprofiler for you. Here's a short summary of the last few weeks: 08 May 2013: The ranking monitor now shows Read the full article...

We have added another new feature to SEOprofiler: in addition to the white-label web-based link building reports, you can offer your clients white-label PDF reports that show the backlinks that you manage for your clients. You can use the scheduler in SEOprofiler to send your clients the backlink report every week: In addition to the new backlink report, SEOprofiler offers many more reports that help you to give your clients the information they need: If you haven't done it yet, Read the full article...

The weekly keyword opportunities and the competitor spy tool in SEOprofiler now show the estimated cost per click for the keywords: Get detailed information about the SEO campaigns of your competitors The competitor spy tool shows you the keywords for which your competitors are listed in Google's organic search results. You also get the keywords for which your competitors advertise on Google AdWords. In addition to the number of monthly searches and the search results, the competitor Read the full article...

We have just released a major update to the keyword suggestion tool in SEOprofiler. The keyword tool now supports 25 regions and languages and it offers a total of 792 million keywords. You get searches, results, competition and bid prices for your keywords. The new keyword tool offers a much more complete keyword database than other tools. It enables you to get the best keywords for your SEO campaigns. Many new features: bid prices, competition and much more In addition to the greatly Read the full article...

In an online video, Google's Matt Cutts revealed the most common SEO mistakes that webmasters make. Mistake 1: having a website that is not crawlable According to Matt Cutts, the biggest SEO mistake is having a website that is not crawlable by search engines. If your website is not crawlable, search engines cannot index your pages and your web pages won't be listed on Google. That's why we created the website audit tool in SEOprofiler. The audit tool in SEOprofiler automatically checks Read the full article...

Do you sometimes get search results that are unexpected and hard to explain? The reason for that might be that Google displays fake search results to fool spammers. This has a major influence on how you should optimize your web pages. Elements that Google considers spam Last year, Google has been granted a patent that describes things that Google might do when they discover web pages that try to spam Google with manipulated page content. Google mentions the following spam methods in Read the full article...

Some days ago, Mozilla.org received a notification message from Google: "Google has detected user-generated spam on your site. Typically, this kind of spam is found on forum pages, guestbook pages, or in user profiles. As a result, Google has applied a manual spam action to your site." Mozilla.org develops the popular Firefox web browser, the email client Thunderbird and other open source products. They get thousands of natural backlinks and they do not have to involve in shady search engine Read the full article...