On Twitter, Google's Matt Cutts said that not all of Google's manual actions are ranking demotions. Google issues manual actions and penalties for various reasons. Instead of penalizing your website, Google might just mistrust your outgoing links:
@jennyhalasz @rustybrick depends; not every manual action gives a ranking demotion. For example, we might just distrust your outgoing links.
— Matt Cutts (@mattcutts) April 8, 2014
That also means that your website won't get higher rankings when
Read the full article...
Google has announced that they no longer provide keyword data for paid clicks:
"Today, we are extending our efforts to keep search secure by removing the query from the referer on ad clicks originating from SSL searches on Google.com.
Advertisers will continue to have access to useful data to optimize and improve their campaigns and landing pages. For example, you can access detailed information in the AdWords search terms report and the Google Webmaster Tools Search Queries report.
This
Read the full article...
On Twitter, Google's Matt Cutts announced that Google penalized seven Japanese link networks:
Incredibly proud of Japanese webspam team. Over last few months they've taken action on seven link networks! Makes playing field more level.
— Matt Cutts (@mattcutts) April 8, 2014
Google has become very aggressive towards link networks. During the past few months, link networks in many different countries. You can view the announcements here, here, here, here, here, and here.
The link disinfection
Read the full article...
On Twitter, Google's Matt Cutts told a website owner that his website was affected by a "very mild case of Penguin:"
@chipnicodemus I'd recommend continuing to clean backlinks though. You still have a very mild case of Penguin.
— Matt Cutts (@mattcutts) April 8, 2014
Does this mean that Google's Penguin algorithm has different levels? Do not all websites that are impacted by Google's Penguin update get the same penalty? It's hard to tell.
If you want to get rid of bad backlinks that point
Read the full article...
In a video on YouTube, Google's Matt Cutts explained that popularity and authority are two different things. For example, porn websites are often much more popular than government websites. Government websites are usually much more authoritative than porn sites. [Tweet "Popularity and authority are different concepts."]
Matt Cutts said that Google is working on new algorithms. For example, the algorithm could be improved for medical queries. You can view the full video here:
Read the full article...
Many people switched from other tools to SEOprofiler during the last months. If you’re still using another SEO tool, you might be missing out a lot.
For example, the link analysis tool in SEOprofiler finds many more links than Moz' popular OpenSiteExplorer. You can use it for free on OpenLinkProfiler.org.
[Tweet "OpenLinkProfiler.org finds 238% more unique links than Moz OpenSiteExplorer."]
Example: OpenLinkProfiler finds 489% more unique links to searchengineland.com
As of today, Moz OpenSiteProfiler
Read the full article...
Our free backlink analysis tool OpenLinkProfiler.org (OLP) has received a lot of very positive feedback since the launch of the beta version in February. The reasons for that are obvious:
OLP finds more links than other backlink analysis tools.
OLP offers sophisticated filters that enable you to find particular backlinks quickly and easily.
OLP offers detailed information about all backlinks.
OLP is free and it is very fast.
Free, easy and useful: the new bookmarklet for your web browser
The
Read the full article...
All website owners need more traffic and more sales. Search
engine optimization (SEO) is one of the best ways to reach these goals.
Many people lose a lot of money because they don't invest as much in
SEO as they should.
They are afraid that SEO is too difficult or not suitable for
their company. Here are four reasons why SEO seems hard to some people
although it isn't.
Reason 1: I don't know how to optimize my website
Search engine optimization seems
complex when you start. It's
Read the full article...
In a video on YouTube, Google's Matt Cutts explained how Google evaluates new ranking algorithms:
They test the new algorithm offline. Search quality raters compare the new results to the old results.
If the first test is passed, the new algorithm is tested with a subset of real live searchers. If the new results get a higher click rate, the search quality launch committee has the ultimate say on if the algorithm goes live to the public or not.
You can view the video here:
If you
Read the full article...
The weekly link opportunities in SEOprofiler help you to discover new websites that could link to your site. Based on the websites that you enter in the competitor watchlist on your project overview page, we will search for web pages that could link to your site:
Great websites that could link to your site
We search for new link opportunities, you pick the best
Every week, you will get an email message with new link opportunities. Of course, you can stop this email message if you don't want
Read the full article...
We have just released a new version of OpenLinkProfiler.org (OLP). OLP is a free backlink analysis tool that enables you to get a detailed overview of the backlink profile of any website. The new version offers even more great features than the previous version.
What exactly is OpenLinkProfiler.org?
OpenLinkProfiler.org is a link analysis tool that offers free access to data for which other companies charge high fees:
You can download 100,000 links per website for free.
There is no request
Read the full article...
On Twitter, Google's Matt Cutts announced that Google penalized another guest blog post network:
Today we took action on a large guest blog network. A reminder about the spam risks of guest blogging: http://t.co/rc9O82fjfn— Matt Cutts (@mattcutts) March 19, 2014
He also said that users of the network will be penalized:
@n2tech when we take action on a spammy link network, it can include blogs hosting guest posts, sites benefiting from the links, etc.— Matt Cutts (@mattcutts)
Read the full article...
