"Link building is dead" is something that you might have heard from several
SEOs during the last few weeks and months. It's true that search engine
optimization has changed a lot. But are links really not important
anymore? Or are some people just drawing the wrong conclusions?
Backlinks are dead, long live backlinks!
Links are a very important
ranking signal for Google. Links are so important that Google puts a
lot of effort into detecting bad backlinks. If you hear someone saying
"link
Read the full article...
That's a question that we often hear. There is no
general answer to this question. It depends on many different factors.
This article helps you to get a realistic timeline for your SEO goals.
What's the current state of your website?
The time that it takes to get results depends
on the current state of your website. Has your website been penalized
by Google? Has your website been optimized before? Have you used spammy
SEO methods in the past?
Fixing problems is as important as
Read the full article...
Google's John Mueller said in a Google+ hangout that Google doesn’t have whitelists for the Penguin or Panda algorithms:
"For the most part we don’t have any type of special whitelist where we can say, well this website is actually okay, therefore we will take it out of this algorithm.
For some individual cases we do that. So it depends on the algorithm. So for a lot of the general search algorithms we don’t have that ability but for some individual algorithms we do need to be able
Read the full article...
If your customers do not use the Internet, you don't
need search engine optimization. If they do, you will lose a lot of
money if you fail to optimize your site. Search engine optimization
(SEO) is a basic investment that will have a big impact on your online
success.
Organic SEO is very cost efficient
Pay per click advertising has become very expensive.
It is not unusual that a keyword has a cost per click of US$2.00 and
above. If you get 20,000 visitors per month through that keyword
Read the full article...
The keyword suggestion tool in SEOprofiler now supports even more countries. In addition to the existing countries, the keyword suggestion tool now supports Belgium (Dutch), Belgium (French) and Canada (French):
Get keyword suggestions for 28 country/language variations:
With the new countries, the keyword suggestion tool now supports these country/language variations:
English: English (USA), English (Great Britain), English (Australia), English (Canada), English (India), English (New
Read the full article...
Links from other websites are extremely important if you
want to get high rankings on Google. Unfortunately, it can be very hard
to get good backlinks. Sometimes, your website itself is the reason why
other people don't want to link to it. Here are seven reasons why other
people do not want to link to your site:
1. Your website looks like it's 2005
Ten years is a very long time on the Internet. If your
website was designed in 2005, it will look extremely outdated. The
Internet is
Read the full article...
In a Google Hangout, Google's John Mueller said that the next Penguin update might not be announced:
"We are generally moving to a little bit of a faster [Google Penguin] update cycle there. But I can’t say that it will be monthly, there might be some changes there, subtle differences with the timing."
Google's Penguin update targets websites with many low quality links. You can find low quality links that point to your site with the link disinfection tool in SEOprofiler.
Remove
Read the full article...
You have asked for it and here it is: the ranking opportunities and the alerts in the ranking monitor now show the exact location of the checked keywords:
The ranking monitor in SEOprofiler informs you about the keywords that can deliver many more visitors to your website. It also informs you about the keywords the don't perform as well as before.
Rankings checks from all officially supported Google locations
The ranking monitor in SEOprofiler supports all 85,262 locations from 49 countries
Read the full article...
If you want to succeed with your website, you have to
decide how much you will spend on search engine optimization. As SEO is
crucial to survive the fierce online competition, the question is not
if you should invest in SEO but how much you invest. SEO can be very
expensive. How can you get more for your money?
How much do SEO companies charge?
If you decide to hire an SEO agency, there are several
pricing models:
1. Hourly consulting: the average SEO agency
(or individual) charges
Read the full article...
Posted by Johannes Selbach on January 22nd, 2015 to
Ranking,
SEO
Some days ago, Google started to send email notifications to webmasters whose websites are not mobile-friendly. Basically, this message is a reminder that these websites won't rank well in mobile search. Adjust your pages to make sure that they get better rankings.
How does the message look like?
Here's an example message:
How to check if your website is mobile-friendly
Google has a tool that enables you to check if your website is mobile-friendly. Websites that pass
Google's test
Read the full article...
Optimizing the backlink structure of your website can
have a big impact on the rankings of your web pages. As it is difficult
to obtain good backlinks, it often makes sense to benefit from the work
of your competitors.
Step 1: check the basics
Before you work on the links that point to your
website, you should make sure that your web pages are ready for high
rankings.
Without a good website, it will be difficult to get good backlinks. The
web pages of your website must be relevant
Read the full article...
The web pages that Google shows on the first result page for your query contain a lot of information that can help you to improve your own web pages. If you want to improve the rankings of your web pages for your keywords, taking a closer look at the result pages can help you a lot.
Google's ranking algorithm uses a variety of different factors. Some of them are obvious by analyzing the top ranked pages. Search for one of your most important keywords and then take a look at the search results:
Read the full article...
